WOW rewards primary school pupils who walk to school at least once a week with a monthly collectible badge.
That's one year, eleven badges. What's even better is that the badges are designed by pupils in our annual badge design competition and made in the UK from recycled yoghurt pots.
It's simple to run, fun and easy to take part. Just a few minutes of a teacher's day is all it takes to make a big difference, logging journeys and awarding badges.
By signing up for our new & improved interactive Travel Tracker, teachers can securely record pupils' travel modes throughout the year.
And together with our free monthly curriculum-aligned learning resources and assembly presentations, WOW will help develop healthy lifelong habits.
You only need two things to get started on WOW.
A year's worth of monthly badges to reward pupils.
If you'd like to talk to us about how to get started, or have questions about which products to order, get in touch with one of the team on 020 7456 9793 or by emailing firstname.lastname@example.org
You can purchase everything you need to run WOW in your school in our online shop.
WOW is having a big impact, delivering strong results from small investments. Schools love taking part, walking and winning badges, and after one year pupils have formed new habits for life.
Increase in pupils' walking rates in the first five weeks.
Pupils encouraged to walk to school last year in 2,200 schools.
Fewer cars at gates of participating schools, reducing congestion.
Cost per pupil per year for a cost-effective and healthy way of traveling to school.
MAY WOW ASSEMBLY
WOW assembly presentation - Scotland
For schools in Scotland